--- title: Home Page --- [Skip to content](https://www.strategicpositioninginc.com#main-content) [![SPI Logo Black and White](https://www.strategicpositioninginc.com/hs-fs/hubfs/SPI%20Logo%20Black%20and%20White.png?width=143&height=120&name=SPI%20Logo%20Black%20and%20White.png "SPI Logo Black and White")](https://www.strategicpositioninginc.com/?hsLang=en) - [Home](https://www.strategicpositioninginc.com) - [Services](https://www.strategicpositioninginc.com/services) - [About Us](https://www.strategicpositioninginc.com/about-us) - [Blog](https://www.strategicpositioninginc.com/spiblog) - [Learning](https://www.strategicpositioninginc.com/learning) - [Contact](https://www.strategicpositioninginc.com/contact-us?hsLang=en) **Tomorrow Awaits** ****# Effective Communication = Healthy Organizations Building Cultures of Community [Services](https://www.strategicpositioninginc.com/services?hsLang=en) [Contact Us](https://www.strategicpositioninginc.com/contact-us?hsLang=en)**** ****## Services ### Hiring and Onboarding Help - Behavioral Hiring Support - Assimilation and Onboarding [Learn More](https://www.strategicpositioninginc.com/services?hsLang=en) ### Healthy Organization Engagement Building a culture of **community** through effective communication [Learn More](https://www.strategicpositioninginc.com/services?hsLang=en) ### Team Development Workshops - Healthy Teams - Group Awareness [Learn More](https://www.strategicpositioninginc.com/services?hsLang=en) ### Leadership Development - 720 Development Program - Mentoring and Succession [Learn More](https://www.strategicpositioninginc.com/services?hsLang=en) ### Transitions - High School to Whatever is Next - College to Job - Job to Career - Career to Calling [Learn More](https://www.strategicpositioninginc.com/services?hsLang=en) ## Our Philosophy **Communicate Smarter, Connect Better, Create Community** ## Our Values and Mission **What we believe:** **Telling the truth** **Doing excellent work** **Personal engagement**   **What we do:** **We bring broad, successful business experience, an intense curiosity, exceptional tools, and a passion to serve every engagement. Our programs are unique to the client's situation. We emphasize relationships rather than events. Our goal is to create a sense of community that builds healthy organizations and people through effective communication for the common good of all** ## Definitions - **Community:** A feeling of fellowship with others as a result of sharingcommon attitudes, interests and goals. - **Communication:** The active process of exchanging information and ideas. It involves both understanding and expression. To be effective, communication must be clear, concise, non-judgemental, and complete. **Our Happy Customers** ****## See what they have to say... ![UTMBS_Prime_S_RGB](https://www.strategicpositioninginc.com/hs-fs/hubfs/UTMBS_Prime_S_RGB.png?width=900&height=381&name=UTMBS_Prime_S_RGB.png) ![autodesk-logo-cmyk-color-logo-white-text-large-2-biga](https://www.strategicpositioninginc.com/hs-fs/hubfs/autodesk-logo-cmyk-color-logo-white-text-large-2-biga.jpg?width=512&height=483&name=autodesk-logo-cmyk-color-logo-white-text-large-2-biga.jpg) ![db logo](https://www.strategicpositioninginc.com/hs-fs/hubfs/db%20logo.png?width=437&height=237&name=db%20logo.png) ![Bank-of-America-Logo](https://www.strategicpositioninginc.com/hs-fs/hubfs/Bank-of-America-Logo.jpg?width=600&height=600&name=Bank-of-America-Logo.jpg) ![Acton_logo](https://www.strategicpositioninginc.com/hs-fs/hubfs/Acton_logo.jpg?width=3600&height=1521&name=Acton_logo.jpg) ![cbre_logo](https://www.strategicpositioninginc.com/hs-fs/hubfs/cbre_logo.gif?width=150&height=75&name=cbre_logo.gif) ![citigroup logo](https://www.strategicpositioninginc.com/hs-fs/hubfs/citigroup%20logo.gif?width=140&height=45&name=citigroup%20logo.gif) ![m7cornerlogo](https://www.strategicpositioninginc.com/hs-fs/hubfs/m7cornerlogo.jpg?width=154&height=133&name=m7cornerlogo.jpg) ![blue sage back](https://www.strategicpositioninginc.com/hs-fs/hubfs/blue%20sage%20back.jpg?width=366&height=248&name=blue%20sage%20back.jpg) ![Timber mback-1](https://www.strategicpositioninginc.com/hs-fs/hubfs/Timber%20mback-1.jpg?width=295&height=158&name=Timber%20mback-1.jpg)**** ****![GB Primary headshot crop](https://www.strategicpositioninginc.com/hs-fs/hubfs/GB%20Primary%20headshot%20crop.jpg?width=225&height=244&name=GB%20Primary%20headshot%20crop.jpg "GB Primary headshot crop") ## Genia Blanchard ### President **Genia Blanchard is a dynamic leadership consultant and personal awareness coach with** **over 40 years of experience helping individuals and teams maximize their potential.** **Using the Birkman Method, she facilitates deeper self-understanding, stronger** **collaboration, and better results for leaders and organizations. Her passion lies in bridging** **generational and cultural gaps to create healthy organizations where everyone thrives** **together.** # About Us [Learn More](https://www.strategicpositioninginc.com/about-us?hsLang=en) ## A Brief History - In 1987, Genia Blanchard founded Associates and Genia Logan. Her practice, which had begun in 1973, had expanded from marketing and public relations to organizational development and executive coaching. - In 1994, her partner Jim Blanchard formed Applied Strategies upon retirement as Senior Vice President of Marketing at Prudential Asset Management Group. - These two companies merged in 1997 into the company now known as Strategic Positioning Inc. They combined their broad skill sets to best serve customers in a wide variety of ways in a broad spectrum of industries. [More About Our History](https://www.strategicpositioninginc.com/about-us?hsLang=en) ![Jim Blanchard-1](https://www.strategicpositioninginc.com/hs-fs/hubfs/Jim%20Blanchard-1.jpg?width=225&height=225&name=Jim%20Blanchard-1.jpg "Jim Blanchard-1") ## Jim Blanchard ### Principal **For over 40 years, Jim Blanchard has been developing individual and collective leaders to maximize their performance. As the business landscape has evolved, many organizations have struggled with alignment around purpose and values, reducing their overall effectiveness.** **Jim’s passion is to help leaders clarify their purpose, identify shared organizational values, and create alignment that drives productivity, profitability, and both personal and organizational** **growth.********** ****[![SPI logo web and email](https://www.strategicpositioninginc.com/hs-fs/hubfs/SPI%20logo%20web%20and%20email.png?width=79&height=125&name=SPI%20logo%20web%20and%20email.png "SPI logo web and email")](https://www.strategicpositioninginc.com/?hsLang=en) Phone: *512-203-7422* Email: jblanchard@strategicpositioninginc.com Powered by HubSnacks [Follow us on LinkedIn](https://www.linkedin.com/company/strategic-positioning-inc/) ### Pages - [Home](https://www.strategicpositioninginc.com) - [Services](https://www.strategicpositioninginc.com/services) - [Contact](https://www.strategicpositioninginc.com/contact-us) - [About](https://www.strategicpositioninginc.com/about-us) Effective Communication Ideas ### Sign Up Through Email to Hear More --- - Terms and Services - Privacy Policy Powered by HubSnacks [Follow us on Facebook](https://www.facebook.com) [Follow us on LinkedIn](https://www.linkedin.com) [Follow us on Twitter](https://www.twitter.com)****